Client: Gavant Software

Establish a sales presence; Formalize sales and marketing plan

Projects:

• Write the sales plan & process
• Prepare sales & marketing plan for the year
• Develop 10 year anniversary campaign
• Recruit a sales representative
• Design compensation plan
• Coach sales representative
• Executive coaching - revenue growth

Client: Deily, Mooney & Glastetter, LLP

Marketing, Ethics & Social Media

Projects:

• Legal marketing workshop
• Business development coaching
• Marketing strategy

Client: The Business Review - Albany

Revenue Growth

Projects:

• Sales skills training - prospecting, goal setting with action plans
• Sales team assessments
• Sales coaching

Client: Total Learning Concepts

Writer and facilitator of customized sales and management programs for the medical, biotech and pharmaceutical industries

Projects:

• "Leading and Managing for Success" workshop for managers from Barr Labs and Stryker Biotech
• "Enhancing Communications" workshop for wound care doctors hired as consultants for ConvaTec, a Bristol-Myers Squibb company

Client: Bespoke Software, Inc.

Create sales plan and establish sales department

Projects:

• Assist in recruiting a sales representative
• Design compensation plan
• Train sales representative
• Interim VP Sales & Marketing
• Executive coaching

Client: Harvard Clinical Research Institute

Customized Sales Workshops focusing on relationship selling

Projects:

• Successful Sales Strategies
• Marketing Yourself
• Trade Shows & Conferences - your brand
• Value Selling & Negotiation Skills

Client: Albany County Bar Association

Marketing & Ethics Seminar

Projects:

• Continuing Legal Education (CLE) seminars
• Marketing and advertising strategy
• Personal marketing plans for lawyers
• "Every single response from the attendee's evaluations said she was excellent. Denise is an excellent presenter."

Client: Spiral Design Studio

CEO coaching; business development & revenue growth

Projects:

• Business development skills training
• Personal sales coaching
• Networking strategy, skills & plan
• Target marketing
• Business development strategies
• "Denise is a great sales mentor who helped our company grow,understands our mission, and is genuinely interested in seeing us succeed. She is not only a pleasure to meet with each month, but she energizees our staff to attain their goals and share their successes with her."

Client: Capital Bank

Customized Sales & Management Workshops

Projects:

• Projects:
• Team skills - assessments
• Consulting & Caoching
• "Sales Strategies" workshop
• "Leading and Managing for Success - Raising the Bar"

Client: O'Connell and Aronowitz

Legal marketing

Projects:

• Seminar – “Marketing Yourself”
• Coaching and planning for business development
• Marketing plan
• Personal coaching for law firm partners and associates

Client: Transfinder

As a business consultant and executive coach for 10 years, number of new clients grew from 200 to over 1000, revenue grew in double digits year after year

Projects:

• Public Relations Campaign
• Sales Recruiting and Training
• Customer Communications
• New Product Launch
• Executive Coaching

Client: Miranda Real Estate Group

Management workshop to assist a real estate firm with growth

Projects:

• “Marketing Yourself” Workshop
• "Disciplined Marketing - Your Road to Success" Workshop

Client: Time Warner Cable

Projects:

• "Getting that Appointment” – training seminar for seasoned sales professionals

Client: The Law Practice of Jean Mahserjian

Marketing Your Practice

Projects:

• Coaching and planning for business development
• Marketing plan
• Personal coaching for law firm associates
• Local public relations

Client: Aflac

Customized Training Workshop

Projects:

• Seminar – “Beat the Clock” – time management for sales professional and managers

Client: Conley Associates

Growing Revenues: The Four Steps to Success

Projects:

• Sales Team Assessment
• Sales Training
• Individual Coaching
• "Denise was an absolute pleasure to work with. Her sales methods helped me to increase my confidence in my selling abilities and gave me the tools to close on business that sat in my pipeline for far too long. I would suggest Denise's services to any company that is looking to convert suspect buyers into prospect buyers and ultimately to actual buyers." Zac Conley

Client: Risk Management Foundation of the Harvard Medical Institutions

Change to customer-focused culture

Projects:

• "Optimal Customer Service via Telecommunications"
• telecommunications and customer service training and consulting, optimizing the manner in which calls are processed throughout the organization

Client: Rensselaer County Regional Chamber of Commerce

Personal coaching and sales training that resulted in exceeding quota and receiving national recognition

Projects:

• Sales coaching
• Instructor for the "Smart Up" Entrepreneurial Assistance Program
• "Denise Horan was a coach for our new business development representative resulting in our chamber being recognized nationally as one of the fastest growing chambers in the U.S. She also contributed to our success as an instructor for the Entrepreneurial Assistance Program, "Smart Up."

Client: Regalo

Assisted in increasing sales through sales department expansion; improved cash flow through industry benchmarking and business assessment

Projects:

• Business Assessment
• Annual Sales and Marketing Plan
• Telesales Department Plan
• Sales Training Manual and Interim Sales Management
• Management Training

Client: Homestead Funding Corp

Increased sales by training the importance of relationship building; improved corporate communication and employee recognition through newsletter

Projects:

• Sales Training Seminar
• Corporate Newsletter Design and Training
• Acquisition Sales Plan for Merger with FNB

Client: City Express

Upgraded corporate image for ten year anniversary, and increased customer retention through quality surveys and training from 90% to more than 98%

Projects:

• Annual Sales and Marketing Plan
• Quality Surveys
• Customer Service Training
• Interim Sales Management
• Web, Brochure, Logo coordination

Client: IBC

Advisor to new start up - revenue generation in less than 6 months

Projects:

• Marketing and Business Advisor
• Developed Sales Compensation Plan
• Executive Coaching

Client: ExpressIt

Sales and Customer Service reorganization and training to prepare for sales growth and improved customer retention

Projects:

• Sales Training Workshop - Growing Sales
• Consulting Project - Plan to Increase Revenues
• Executive Coaching